Local map listing and local search SEO are really important aspects of small business marketing in today’s world
Nearly every major search engine places a significant amount of importance on local SEO mainly consisting of local content that is geo relevant. If you want your customers, and potential new customers, to see your name, your brand on the top of their search in organic search results or even in the 3-pack google map listing, then you need your information to be optimized meeting all required local SEO ranking factors, ready and waiting for people in Dothan to see. Customers are not going to dig deep for information. They are used to immediate results right from the top of their screen in the google map listing. A good local marketing strategy including but not limited to local video SEO, Yelp SEO, google maps list view and local SEO citations can make that happen.
How to list business on Google Maps
When it comes to local SEO for small business and local map listing location-based data and customer tracking is vital to any business in the modern era. Whether you’re marketing a national brand or competing in a tense local market in Dothan , the high volume of mobile search and mobile app use by customers leaves a trail of GPS-based information that can be used by businesses in Dothan to hone in on specific customers in real time where in Dothan they currently are with relevant search results in google business map listing and customized messaging.
The Importance Of Local SEO For Your Website
Prioritize Reputation Management
Businesses must be proactive about their online reputation management to optimize local SEO. There are several tool options you can use to track, manage and proactively garner reviews, but the focus should definitely be on reviews on the Google My Business page. Google’s noted that high-quality reviews improve business visibility, clearly indicating the importance of local rankings.
How Small Businesses Can Take Advantage Of Local SEO
Claim And Optimize Your Google My Business Profile
One of the simplest things you can do to improve your local SEO is claiming your Google My Business profile. This is a business listing that shows up for local searches. You need to have a physical location and street address (not a P.O. box) to set up or claim a listing. Optimizing this profile with category, contact information, images and business hours gives a big boost in local search. Make sure that you check all categories that correspond to your business for increased exposure. Most business owners fall into the trap just to check one category.
The Importance Of Quality Directory Listings For Local SEO
Associate Your Business With An Area
Start with Google Maps and finish with your website, citations and local listings. Make sure (without being spammy) to make it clear to search engines the area that your business wishes to dominate, and the full extent of your service area. This isn't a simple answer, but it is the one that will work. Simple doesn't get you ranking: quality, integrity, comprehensive hard work that makes sense does.