Local map listing and local search SEO are really important aspects of small business marketing in today’s world
Nearly every major search engine places a significant amount of importance on local SEO mainly consisting of local content that is geo relevant. If you want your customers, and potential new customers, to see your name, your brand on the top of their search in organic search results or even in the 3-pack google map listing, then you need your information to be optimized meeting all required local SEO ranking factors, ready and waiting for people in Racine to see. Customers are not going to dig deep for information. They are used to immediate results right from the top of their screen in the google map listing. A good local marketing strategy including but not limited to local video SEO, Yelp SEO, google maps list view and local SEO citations can make that happen.
How to list business on Google Maps
When it comes to local SEO for small business and local map listing location-based data and customer tracking is vital to any business in the modern era. Whether you’re marketing a national brand or competing in a tense local market in Racine , the high volume of mobile search and mobile app use by customers leaves a trail of GPS-based information that can be used by businesses in Racine to hone in on specific customers in real time where in Racine they currently are with relevant search results in google business map listing and customized messaging.
Five Common Mistakes In Local SEO
B2B Marketers Need To Address Customer Needs
Most B2B buyers don't start by searching for your brand, product or service. And if they are, they're already finding you. They use search phrases that are problem- or need-oriented. Brainstorm with your customer-facing colleagues about common questions and information requests. Identify three to five key customer pain points you help solve and organize your navigation and content around those.
Tips to Help Create a Set of Local SEO Tactics
Optimize Title Tags With Local Keyword
To help specific pages rank locally, optimize your title tags with the local keyword. For example, your title tag could be "roof repair Orange County" This signals to search engines that this page is directly tied to Orange County, and will thus be more likely to show up in searches from your geographic area and explicit searches for the local term. Make sure that you only use a geo in which you have a GMB listing. If you are running a service business you may add an area-served page for even more exposure e.g. in a certain radius or in specific neighborhoods, municipalities, incorporated ares, towns and cities.
Five Common Mistakes When It Comes To Local SEO
Why Not Let Google Maps Do The Heavy Lifting For You?
Not only does a highly ranked Google Maps listing get 10x or more the amount of traffic as paid ads and organic search results, but it converts for you.
...IF you do it just right.
What's just right?
Start with a highly optimized listing...then go out and build hundreds of matching listings on other third party sites...
...work hard to get all of your website factors dialed in...all to create trust with Google...that your listing is worthy of being on Page 1.
Then, month after month, you have to work to keep it there.